If unions expect to regain their former strength, they must have new organizing strategies. This booklet suggests some fresh ideas, including a plan for unions to utilize a largely neglected asset — their own members — to multiply the number of organizing campaigns and win more of them.
The booklet describes new approaches to organizing whereby the communities where workers live become a valuable ally against an anti-union employer. It shows how organizers can bypass the National Labor Relations Board, which has been biased in favor of employers, to win organizing campaigns and achieve first contracts.
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